social media

Risk Management and Social Media? Does it go together?

Today I would like to ask the community a question about the use of  Social Media in Risk Management. In the last weeks I was confronted with thoughts about how to use Social Media in Risk Management. The perception of Social media within Risk Manage
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Customer requirements / feedback gathering

Today, I have a question for you. Assume, that you want to build up a new application which is very important to your company. The application offers one of your core services. Because of the importance of the project you would like to precedently co
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The new rules of Marketing & PR

Hi there ! I read an interesting book about the new rules of marketing and PR. David Meerman Scott, who’s the author of the Webinknow.com blog,  has written a fantastic book about social media like blogging, podcast, SEM etc. and how it influen
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